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Expo 67: Marketing The Canadian Centennial

| 01.10.2017 |

In 1967, Montreal was the center of attention with Expo 67, which was billed as the largest World's Fair in history. The event was the keystone in the centennial celebrations that occurred in Canada that year, and it helped to call attention to the nation's culture, economy and technological achievements.

 

Today, we share a National Film Board of Canada documentary short on Expo 67, with a particular focus on the host nation's pavilion.